Black & White

Horrorlust Flyer 2015

Horrorlust has always been a labor of love and a work in progress. I’ve been fortunate that so many within the haunted house industry have responded to reviews, welcomed me to their haunts, granted interviews and allowed me, like a curious zombie, to pick their brains.

I’ve also been blessed with family and friends who in various ways have lent their time and talents to the evolution of Horrorlust. The latest example of this is a flyer that my brother, Jason, whipped up so that it could be distributed throughout southeast Michigan.

I remember seeing flyers for haunted houses as a child and those that resonated most powerfully were simple, streamlined blends of image and text that conjured an element of mystery. It was our goal to recreate that same dark allure with this flyer. Somewhere, I hope a kid lies awake at night wondering about the monsters at Horrorlust.

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